4 Main Values
Track global beauty trends and upcoming product launches in real time
Access comprehensive coverage from global industry websites and data channels
Gain instant insights into newly released and upcoming beauty products worldwide
Customize tracking by price range, formulation, efficacy, and other key attributes
Spot innovative products and trends to guide development and marketing
Leverage expert insights to stay ahead of emerging product and market trends
Global new product data base and knowledge map, supports multi-dimensional analysis
Compare products across markets to uncover innovation opportunities and inspire marketing strategies
Explore market opportunities with insights, claim analysis, and consumer JTBD
Analyze new concepts and product claims to inspire innovation and strategic ideas
Maintain a customized creative library to monitor, categorize, and track emerging products and claims regularly
Analyze product claims and launches to inform communication and market entry
Verify and analyze global new products across concepts, claims, categories, brands, efficacy, launch timing, and channels
Use these insights to build effective market entry strategies and guide communication planning
